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| History
Having observed utility workers engage in the then common, but dangerous practice of using metal tapes to measure the heights of overhead cables, Joe was determined to find a safer and more convenient alternative. With this inspiration, Joe Crain invented, developed, manufactured, and introduced a non-conductive fiberglass telescoping measuring rod. Joe's safer non-conductive fiberglass measuring tools quickly gained acceptance. Early customers included telephone companies, power utilities, and automatic fire sprinkler companies. Today, Crain still produces measuring rods, our CMR Series measuring rulers, however their demand has diminished over time and they now account for a small percentage of Crain's overall sales. This original product did form the structural foundation for many of our other products however. Even today many of Crain’s products still utilize measuring graduations, telescopic tubes and non-conductive fiberglass composites materials, and many of our products still extend to high heights, safely. While Joe Crain died in 1969 and sales of the product that he developed have declined, his influence on the company is still strong. In fact, Joe’s spirit of innovation, determination, and entrepreneurship is still apparent in Crain, and can be found in the important values that define the very core of Crain's culture today.
Since
customers were widely dispersed and the company was small, direct mail marketing
was the primary means utilized in promoting and selling products. To meet
these needs, James created brochures, mailing lists, letters, etc. He also
pioneered the use of office automation, installing, programming, and managing
the Auto-Typist, a pre-computer letter-writing machine that produced personalized
form letters. Highly advanced technology for the time, the Auto-Typist automation
advantage allowed the company to expand its sales significantly. Inspired
by James, today Crain is still a business methods innovator, deploying time-based
competition programs, Crain advantageously meets customers real needs by
dependable, rapid delivery, co-branding and mass-customization of Crain's
products. Upon
Joe’s death, James assumed the role of president and general manager,
a position he held for many years. James also received a patent for an innovative
“direct-reading” type of leveling rod that he designed.
In
1999, Steve Crain became the sole owner and leader of Crain Enterprises.
Soon after the ownership and leadership consolidation, Steve’s
wife, Rita Crain, joined Crain and became Vice President. Today, Rita has
assumed the role of General Manager of Crain, administering to the day-to-day
activities of the business. Rita's presence has allowed Steve to now devote
more time to development activities. And after graduation from college,
Steve and Rita’s oldest daughter, Jennifer (Crain) Bradshaw, also
joined the company, serving in the Marketing department. Her entry represents
the fourth generation of Crain’s in the company. Many other employees
of Crain also have family heritages within the company as well, and while
Crain now operates like a world-class technology company, its culture still
retains strong family values and an entrepreneurial spirit. Under Steve’s ownership and leadership, Crain’s organization evolved significantly as he assembled a highly motivated and skilled management Team, capable of developing and sustaining outstanding performance. Crain's management team then developed a very forward-thinking strategic plan, along with a practical set of principles and values, known as our Core Practices. The management team, guided by Crain's strategic plans and defined practices, set the organization in motion, systematically executing a complete re-engineering of the company, molding a new culture and embarking on a mission of aggressive, but sustainable, process-based, managed growth and improvement. And today, Crain's strategic plans and core practices remain living components of our company, our process, and our culture. Total Customer Satisfaction is Crain’s primary goal and engine for our growth. Crain's Response Center is established, and has, for years, consistently shipped over 98% of orders within 24 hours. This is quite a feat even before you consider the fact that over 1/3rd of these orders are also private labeled or customized! Proven over time, Crain's excellence in customer service performance stands in stark contrast to that of its competitors. Crain's culture and process enables the company to deliver world-class service and maintain strong personal customer relationships, as an ongoing routine practice. As part of Crain’s plans, our Design and Innovation initiatives have accelerated significantly, and as a result, Crain now has more products that were developed after the ownership consolidation than existed prior to it. Many of these new products are revolutionary in design, and deliver real customer benefits. In fact, Crain has obtained or has pending patents on over 30 independent innovations related solely to these new products. The same pace of growth
can be found in Crain’s Manufacturing processes, as well. Recently,
Crain has added manufacturing technologies including CNC machining, CNC
turning, injection molding and electrostatic powder coating to its in-house
resources. Additionally, Crain has broadened its materials spectrum significantly,
now including special high-strength aluminum alloys and advanced carbon
fiber composites and thermoplastics. |
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